Case Studies
Real Systems. Real Results.
Every number below is from a real business. We build the systems — clients keep the growth.
From Inconsistent Leads to 30+ Qualified Calls Per Month
The Challenge
A high-ticket coaching business was struggling with inconsistent lead flow and low-quality leads that wasted their closers' time.
Our Approach
We deployed a multi-channel approach — Meta + YouTube Ads for traffic, WhatsApp automation for qualification, and a CRM pipeline to score leads before they reached sales.
Results
- 30+ qualified calls per month, consistently
- 65% reduction in cost per qualified lead
- 3.2× ROAS within 60 days of launch
The automation handled our follow-ups better than our full-time VA ever did.
35% Reduction in Cost Per Lead Within 60 Days
The Challenge
A local clinic was overspending on Google Ads with steadily declining patient inquiry rates and a website that didn't convert.
Our Approach
We rebuilt their campaigns with precision keyword targeting, rewrote the landing page copy, and added automated appointment reminders via WhatsApp to cut no-shows.
Results
- 35% lower cost per patient inquiry
- 45% increase in appointment bookings
- 80% reduction in no-shows via automation
We finally have a predictable system for new patients, not just hoping Google works.
18% Extra Revenue from "Dead" Leads Already in the CRM
The Challenge
An established course creator had 12,000 old leads sitting unused — people who had opted in but never purchased.
Our Approach
We built a reactivation campaign with personalised email + WhatsApp sequences, segmented by interest and time since opt-in, with automated upsell flows for buyers.
Results
- 18% revenue lift from existing database alone
- $47,000 additional revenue in 90 days
- 100% automated — zero manual work
I thought those leads were dead. They just needed the right message at the right time.
Scaled from £10K to £50K/Month in Ad Spend — Profitably
The Challenge
A growing D2C brand couldn't scale past £10K/month spend without ROAS collapsing, and had no retention system to make customers repeat-buy.
Our Approach
We restructured Meta campaigns with a creative testing framework, built a retention automation system, and launched a loyalty sequence in WhatsApp for post-purchase.
Results
- 5× increase in ad spend at 3.8× ROAS sustained
- 42% increase in repeat purchase rate
- £180,000 revenue in Q1 after launch
Finally found a team that thinks in systems, not just campaigns.
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